Why should you hire a marketing agency? Marketing agencies create strategies that bring you potential customers who are ready to purchase...

How It All Began. I started EastLake Marketing Group after being fired from a 20+ year corporate job. I was forty-something when this...

How to gain attention via Social Media marketing?   Stories.   Yes, stories is how potential customers will notice your business among...

Marketing a business is not just about hustling 24 hours a day. It's about creating sustainable and profitable strategies that will grow...

Do you know where you business is going? Getting potential customers to buy the products and services you sell takes real marketing...

When marketing your product or service you always want to play up the benefits. Consumers are a fickle breed when their money is...

Have you ever signed up for one of those marketing courses that promises millionaire status in 30 days with 3 easy steps?   How did it...

The above headline my be true for clothing designers, but it does not apply to marketing a product or service. Marketing requires a...

Everybody markets! You market, I market, they market. If you own a business, you need to market or you’ll be out of business. And this...

Follower count means nothing in the grand scheme of all things sales. Potential customers could care less about how many followers or...

Contacting a marketing agency expecting immediate growth in your business is not how marketing works. Marketing is a prcess and when done...

While attending a recent networking event, I noticed something rather peculiar. Quite a few attendees would state that they have a...

When my dad was among the living, he purchased a car every two years. His vehicle of choice was an Oldsmobile 98. Tide is the only brand...

What is the difference between marketing and advertising? I get asked this question all the time by clients and potential clients. I...

Who is your target market? What want or need does your product or service provide? When will your product or service be shipped or...

Successful marketing requires a business to have a well thought out strategy in place, and this strategy should be implemented for a...

One of the main reasons why startup micro businesses fail at gaining new customers and more revenue is, they don't understand what...

Google your business name. Whenever a potential customer types your business name in Googles's search engine, you should have a clear...

Do you know how potential and current customers view your business?   Are current customers happy with your business? Is there a reason...

I've decided to start writing a blog again. Back in 2010, after I setup my marketing agency. I wrote a post every day. Posting daily was...