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Marketing vs. Advertising
What is the difference between marketing and advertising? I get asked this question all the time by clients and potential clients. I...

Maddison D. Cephas
Nov 22, 20242 min read
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Who, What, When, Where, Why
Who is your target market? What want or need does your product or service provide? When will your product or service be shipped or...

Maddison D. Cephas
Nov 17, 20241 min read
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Your Business Needs Marketing
Successful marketing requires a business to have a well thought out strategy in place, and this strategy should be implemented for a...

Maddison D. Cephas
Nov 14, 20241 min read
22 views
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Why Most Startup Businesses Fail At Gaining Customers
One of the main reasons why startup micro businesses fail at gaining new customers and more revenue is, they don't understand what...

Maddison D. Cephas
Nov 10, 20242 min read
45 views
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Google Your Business Name
Google your business name. Whenever a potential customer types your business name in Googles's search engine, you should have a clear...

Maddison D. Cephas
Nov 5, 20241 min read
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How Do Your Customers See Your Business?
Do you know how potential and current customers view your business? Â Are current customers happy with your business? Is there a reason...

Maddison D. Cephas
Nov 1, 20241 min read
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Welcome To EastLake's Free Marketing Advice Blog
I've decided to start writing a blog again. Back in 2010, after I setup my marketing agency. I wrote a post every day. Posting daily was...

Maddison D. Cephas
Oct 14, 20242 min read
49 views
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