Welcome To EastLake's Free Marketing Advice Blog
- Maddison D. Cephas
- Oct 14, 2024
- 2 min read
Updated: Nov 25, 2024

I've decided to start writing a blog again. Back in 2010, after I setup my marketing agency. I wrote a post every day. Posting daily was doable because I didn't have very many clients yet. I was cranking out post that consisted of all things marketing and sales. I was pretty popular with my blog.
Back then everyone and their sister had a business blog. If you didn't have a blog on your website or an independent account on a blog platform. You basically had no credibility in your particular field of expertise. Now, I'm not saying that without a blog you can't be an expert in your business. But, when you have a startup or mirco business, is does help.
Potential customers see so much misinformation on social media platforms that they no longer believe any of it. Having a blog gives you the opportunity to write long detailed content regarding the subject you choose. And this does allow you to establish yourself as an expert in your filed.
Going forward, I'll write a blog post every other day or maybe once a week. I depends on how much free time I have. I will absolutely not be utilizing ChatGPT! You'll be given my 20+ years of marketing and sales knowledge in my own words. I'm not a professional writer. I write how I speak. So, all you grammer police can leave me be if you don't like my writing style. My objective is to provide you with advice to help you market your business.
Now if you're not into long content, not a problem, I will still continue posting short content via:
Instagram @maddisondcephas
Facebook @eastlakegroup
Threads @eastlakemarketingroup
I'm open to any suggestions you may have. As long as you keep the topic all things marketing and sales. My first offical post will be on Novemebr 1, 2024.
Come back and read it!
Maddison D. Cephas
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